Evolution of Framing Media Studies Trends in the Digital Environment Context The

Abstract

      This study seeks to explore the recent trends of framing media studies, in light of the new variables imposed by the digital environment and artificial intelligence algorithms, in which the framing process has become a decentralized participatory process, unstable, and more complex, which has imposed a new agenda in the directions of framing research, which this study seeks to identify through description and analysis.

    This research paper has shown that there is a multiplicity, diversity and expansion in the recent trends of framing media research, most notably the trend of attention to framing digital platforms for news, issues and events through attention to texts produced by new Framers as activists and influencers, and the trend to research algorithmic framing and its various effects, in addition to the inclusion of artificial intelligence topic in the focus of many studies, by standing on how the media frame it, and how to frame its social and moral effects..