The role of social networking sites in introducing the material and intangible cultural heritage, “Maorothna” page on facebook as a model

Abstract

Social networking sites aim to introduce the material and intangible cultural heritage, which is one of the modern means that can be used in the definition and awareness and preserving the cultural heritage and promoting it. Because it publishes information about the inheritance. Cultural in order to introduce it and protect it from extinction, on the page of “Maourothna” on Facebook, the Algerian public in general and users from Adrar  in particular interact with the published content by recording their likes, participation and comments that explain a their affiliation and desire for their cultural heritage, they carry values to adhere to their customs and traditions and to be proud of and promote them, as well as Preparing to adopt the idea of preserving this heritage and ensuring its survival for future generations.