Motives for students’ use of social networking sites and its relationship to their university major An empirical study in Algiers

Abstract

The study examined the motives of Algerian university students’ use of social networking sites and their relationship to their university major, the study started from the uses and gratification approach as a theoretical background to the empirical study, which was in different faculties at the level of Algiers to examine the impact of the variable of specialization on motives, and the study, after statistical analysis of the results  Through the Spss program, results prove the hypotheses of the study, which are the relationship of motives to university specialization, and the difference in motives according to gender.